Trade information for retailers

Reliable and Widely Loved Products

Our experienced design team works closely with leading authors and illustrators, co-creating guides with nationally recognised bodies like Butterfly Conservation, Buglife and the Mammal Society. Each guide is rigorously tested by a panel of users and peer-reviewed by experts during development.

Tough enough for outdoor use whatever the weather, our guides are splashproof, rucksack-sized and light enough to carry all day.

With an RRP of only £4.00 and attractive margins for retailers, our fold-out guides are already stocked by over 200 UK outlets, including gift shops, visitor centres and many others. As well as WildID guides, we offer children’s Nature Spotters books plus a range of gift items.

2023 is a great time to add wildlife guides and gifts to your range, with growing numbers of people valuing being in their gardens and the outdoors for their wellbeing.